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Draft Bovril, Strippers, Berni Inns: Welcome to Manchester 1975

Jonathan Schofield is given a pub and bar guide from the past and doesn't want to go back

Published on May 10th 2012.

Draft Bovril, Strippers, Berni Inns: Welcome to Manchester 1975

'The past is a foreign country: they do things differently there,' wrote LP Hartley in the novel The Go-Between. Good line.  

But if that's the case the recent past is another planet completely. 

On Great Ancoats Street somebody had thought it clever to open a place called ‘The Desert’. It was so convincingly empty the authors suggest all it misses is a ‘lorry load of sand’. 

Ten or twenty years on nothing seems as crazily dated as the fashions and hairstyles we experienced in our earlier lives. TV programmes look amateurish, cars cheap, even furniture styles seem ludicrous. Could we really have loved those things? Bought them. Behaved like that.

Our drinking and eating habits and the places we went to are even more hilariously odd.  

So one evening, while lounging over three or four pints and shooting the breeze with chef Robert Owen-Brown, along came Gwen, the charming landlady of the Briton's Protection. (And now pub celebrity hostess after recently appearing on The One Show.) 

“Hey Jonathan,” she said. “I found these upstairs and thought you’d like them.” 

She handed me a couple of old guidebooks to the city. 

One of the books was The Manchester Pub Guide from 1975. It was a gem. This is no CAMRA guide, all earnest fact and page after page about ale. 

Pub Guide - drab 70s design, but fun insidePub Guide - drab 70s design, but fun inside

This is a book of wit, a perfect guidebook, that paints pictures as well as relaying facts. The wit extends to one of the authors, James Varley, who is described as ‘pleasantly divided into four rooms offering a wide variety of entertainment’. It’s good to be so divided. 

What the book reveals is that 1975 was a very, very odd place. The pubs and bars seem alternately plastic-bright or run-down and the food generally appears to be horrible – ‘you name it and chips’ is how the book describes the Nag’s Head grub.

There are a lot more pubs in 1975 Manchester but far less bars than in 2012 Manchester. Whole areas such as Spinningfields are, for obvious reasons, barren of boozers – while others such as Ancoats appear to be thriving, but on the brink of that great inner urban crash of the 80s. 

There are glorious looking pubs such as the Oxford on Oxford Road, where Felicini now sits, and there are grotesque boozers such as the 70s tat architecture of The Boardroom, where the custom ‘can be split roughly into two groups: young city centre groovers, and middle aged persons checking the place out’. 

The classic pubs we know today all seem to have had good reputations back then; The Britons, The Pev, The Circus, The Castle. Thomas’s is criticised for early closing and poor drinks selection but is praised for its looks and conviviality. 

Some pubs have yet to reveal their qualities. The Marble Arch is a pub ‘where the interest almost ceases on entry’ and is described as the sort of place ‘that is very good if you want to watch TV’. The amazing interior under the ‘paper, paint and plastic’ has yet to be discovered. 

The Marble in 2012 - all this was hidden in 1975The Marble in 2012 - all this was hidden in 1975

Pubs now long gone include Tommy Ducks where the advice is, ‘Beware of falling ceiling decoration, presumably donated by customers of the fairer sex. The picture of the interesting barmaid besides the bar has prompted numerous returns but as yet to no avail.’ Female customers left their underwear, which was then stuck to the ceiling of Tommy Ducks. Why they did that is unclear. 

The whole scene might appear misogynistic to 2012 eyes. 

There are gentlemen-only bars, topless bars and stripclubs galore.

There's the Playground on Oxford Road: ‘A new disco pub. The visitor may well be diverted before reaching the bar by the male crowds surrounding the dance floor. There the lunchtime topless go-go dancer goes through her routine every fourth or fifth record. In the evening she is demoted to the basement Edwardian Bar where the all-pervading disco music, complete with mid-Atlantic disc jockey, numbs the mind. Her performance is confined to a small platform. She even suffers the indignity of operating her own spotlight.’ 

Meanwhile at the Manchester Arms, subsequently demolished to allow the tramlines into Victoria Station, ‘free stripshows take place in the second room on the right’. Here ‘a series of ladies perform to itinerant Scotsmen, sweaty middleaged gentlemen and British Rail porters’. In another room ‘mine host appears 90% topless (where does one put ones eyes?). Nobody ever looks at the decor.’ 

Strippers aside, the worst name of 1975 goes to a Great Ancoats Street bar. Somebody somewhere had thought it clever to open a place called ‘The Desert’. Upstairs there was ‘an Italian restaurant which offers Escalope of Veal Elisabeth’. That seems a recipe as lost in time as The Desert. It was so convincingly empty the authors suggest all it misses is a ‘lorry load of sand’. 

Some elements to pub life 37 years ago seem strangely fabulous in retrospect. The Oxford Road Station Bar sold ‘draft Bovril’. Genius. 

The Manchester Pub Guide makes for an amusing read although none of it seems like a world you could miss too much.

Punk is about to happen and if Freddie Mercury and Queen are your thing then you're in for a treat. Fondue parties are probably everywhere – the rest, from design to food to economic outlook, is on the slide.

The latter aspect of life 2012 shares with 1975. But in so much else the Manchester city centre of today seems ten times better. As for booze and food, give me the variety and range of 2012 any day.  

Those 1970s eh?

Fade to beige. Let's stroll down to The Playground, see what the bird on stage looks like. Maybe we'll bump into Gene Hunt, knock back some fizzy lager.

You can follow Jonathan Schofield here @JonathSchofield

1970s fashion - oh good lord the man has a beige combo shorts suit1970s fashion - oh good lord the man has a beige combo shorts suit

Naughty pubNaughty pub

1975 pub book1975 pub book

1975 pub book1975 pub book

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AnonymousMay 10th 2012.

I see the Crown and Anchor on Hilton Street got the Hollywood Award in 1975. I think they have took that too literally as today with all the pink and blue lights, and white bar, it looks like a Blackpool gay bar circa 1975!

Daniel TaylorMay 11th 2012.

Amused that the Rembrandt on Sackville St gets a "special" award for its people!

Jordan McDowellMay 11th 2012.

Haha, Rembrandt is certainly "special"...

NorthernGeezerMay 28th 2012.

Errrrrr.......................... lets not forget the burbs eh.
Great 'boozers' in Chorlton like 'The Feathers' on Barlow Moor Rd, now a Tesco Metro, 'The Oaks' further up near Princess Road, where i held my wedding reception 35 years ago and dad was the secretary of the racing pigeon club.
I remember 'The Horse & Jockey' in Chorlton Green when it was a proper yuppie free alehouse.
Ahhhhh, memories.

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