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Tough times demand action

Max Clifford and others share their wisdom at Business North West, Manchester Central from 19-20 November

Published on November 12th 2008.

Tough times demand action

They say that timing is the true art of comedy. But timing is the route to success with just about everything.

This is why the Business North West event at Manchester Central hits the spot. Taking place between 19-20 November it’s bringing a whole range of top speakers, sparky seminars, enticing exhibitions and vital tips for SMEs together under one roof.

This is the third Business North West, each one building on the others, growing year on year.

Highlight speakers this time around include the UK’s leading PR and media guru Max Clifford. He’ll be sharing his 40 years of experience in the business and underlining the power of clever PR. He’ll also be throwing in a few laugh out loud anecdotes.

Another keynote speaker will be Lynsay Menzies, Managing Director of Europe’s largest independent digital marketing agency, bigmouthmedia. As Lyndsay told us: “Approximately 90 per cent of internet users find websites through search engines so new media is crucial for businesses trying to attract new customers. I’ll be using Business North West to help visitors drive growth for their business though search.”

Keeping on the theme of new media Stephen Haines, Sales Director of Facebook, will be speaking about what it’s like to work for a global brand that has leapt from zero to hero in a couple of years. He’ll be offering insights in to how this was achieved and the challenges ahead.

Angels Den makes a comeback at Manchester Central too. This easier going but just as savvy version of Dragons Den returns to offer entrepreneurs with that ‘big idea’ the chance to show their mettle. The Angels Den Theatre will provide a combination of informative seminars, networking and question sessions, as well as the pitching opportunity for investment.

Another little exclusive for this major business event in the North West will be an appearance of the founders of Pink Ladies, the UK’s first women-only transport service. Manchester-based Andrea Winders and Tina Dutton will tell how they managed with no outside funding to become a trusted marquee for women.

There’s also the World of Work Theatre to look forward to. This is featured throughout the event and is the baby of employment specialists, EEF. These good folk will be providing top-flight employment lawyers and barristers to advise on everything from managing sickness absence to flexible working and health and safety. There will also be advice surgery for anyone wanting a one-to-one chat with the experts about any aspect of HR and legal, health and safety, environment and training in the workplace.

These are just some of the activities at this packed event. Work in all the networking potential and we’re talking a cracking event which can directly help SMEs survive and prosper even in difficult times.

As Scott Hider, Managing Director of Business North West, says: “It is more important than ever that businesses are networking in person with prospects and customers. Exhibitions and conferences are the ideal opportunity for this.”

For further information or book a stand or register to attend; please click here

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